Why Previous Guests Matter

One of the best indicators of a podcast’s relevancy are the previous guests.⁣

You see, it doesn’t matter so much whether the podcast is huge or small.⁣

What matters is that it’s relevant to you and your industry.⁣

To quickly identify that the podcast is right for you, simply go through the last episodes to see if you recognize some of the previous guests. Or the companies.⁣

If you’re selling sales technology software to B2B companies, search for the names you recognize.⁣





And others… ⁣

If you discover that a few of these relevant companies or executives got featured recently, there’s a big chance that this show will be relevant for you too.⁣

Relevancy matters. ⁣

Focus on that.⁣

Is podcast guesting right for you?

Find out if Speak On Podcasts can help you create demand and increase brand awareness in your industry.

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