The Unintended Benefits Of Podcast Guesting
When Jakub and I started Speak On Podcasts we knew what the benefits of podcast guesting were. After all, we’d both been separately working with clients, placing them on podcasts for months before we teamed up. We knew that podcast guesting can help: Generate sales (sometimes) – From one podcast interview I generated 8 meetings […]
Podcast Guesting 101: How To Use Podcast Appearances To Drive Demand
Introduction Every B2B marketer understands that people do business with those whom they know, like, and trust. This is such a simple statement, but many marketers, business leaders and entrepreneurs often struggle to earn this type of relationship. Oftentimes, we are guilty of just hitting our numbers and focusing on the results, when really we […]